Golden Artist Colors, Inc. began in June of 1980 in a 900 square foot, renovated barn. The company was established in order to embody Sam Golden's dedication to professional artists, by simply "making tools for artists." Golden Artist Colors is at the forefront of corporate social responsibility initiatives and wanted to switch to using containers with a high percentage of post-consumer recycled (PCR) plastic in its paint containers. EmpireEMCO delivered, in a collaborative project.
The project was initially based on a simple request: reduce the environmental impact of the packaging used in the products offered by Golden Artist Colors. After turning to EmpireEMCO to spearhead the initiative, a set of containers were selected. Cortland Plastics was also brought on board for specific components. In the end, the new containers contain a minimum of 25% PCR, meaning that over a quarter of each container manufactured is made from existing materials, requiring no new material generation.
As a family-run business with a high level of ethics and a love of the environment, Golden Artist Colors was overjoyed with the results. The company is currently looking into new initiatives it can begin to reduce emissions further and offer even more environmentally-sensitive packaging.
Packaging innovation spotlight: stain remover pops up to save the day
Dealing with stains when on the go can be extremely frustrating as there are very few truly convenient and effective solutions available to consumers. However, the Dr Beckmann brand in Austria and Germany has taken on the challenge and launched Fleck Weg! Push & Wipe stain removal wipes packaged in handy individual pods.
Market report - Consumer insights
GOING NATURAL Natural products are becoming more popular, and this trend is set to continue. For the third year running, sulfates is the number one ingredient women will avoid when purchasing beauty products. Women again felt the strongest about their skin care purchases being green, as compared to other beauty product categories.
Packaging trends to watch for 2018
2018 is right around the corner, and as the leaves begin to change color, retail brands and consumer goods manufacturers, Packaging Designers and Engineers are gearing up for what changes are to come, and what changes they can bring in their respective packaging worlds in the coming year.
- Frank Robledano Espín
- Brand Launch
- Created 06 OCT 2017
- Modified 06 OCT 2017
- Hits 1859